Email Manager Job Description

An effective Email Manager job description is vital when attracting the right talents. Use this Email Manager Job Description template for your inspiration when you need to create a job posting that is clear and concise.

What is a good job description for an Email Manager?

We are looking for a talented Email marketing manager to take the lead with our email marketing strategies. Your main duties include running email marketing campaigns end-to-end, managing email databases and creating newsletters. If you’re interested in web technologies and can generate innovative ideas to increase sales, we would like to meet you. As an Email marketing manager, your role is to reach customers through email campaigns and inform them about new products and events. Ultimately, you should be able to promote our brand and ensure our customers stay in touch with our company updates.

This sample Job description explainer offers guidance on key sections that are important to include for clarity, as well as suggestions for promoting the position. It provides a list of duties, responsibilities, tasks, requirements, demands for setting job expectations and the employee's ability to perform the work as described. However, it’s often not construed as an exhaustive list of all functions, responsibilities, skills and abilities.

What does an Email Manager do?

Responsibilities:

• Identify target audience and grow our email list.
• Design and implement direct email marketing campaigns.
• Proofread emails for clarity, grammar, and spelling.
• Ensure mobile-friendly email templates.
• Write newsletters including all company updates.
• Upgrade our email templates using graphics, personalization, and advanced features.
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes.
• Create email databases for lead generation.
• Analyze campaign performance and suggest improvements.
• Report on sales revenue generated from email marketing efforts.
• Ensure emails follow industry policies and best practices.

Qualifications:

• Proven work experience as an Email marketing manager or Digital marketing specialist.
• Hands on experience with HTML and content management systems.
• Proficiency in marketing automation technology.
• Knowledge of SEO/SEM and Google Analytics.
• Familiarity with analytical and database tools.
• Excellent written communication and copywriting skills.
• Strong project management skills.
• An ability to work under tight deadlines.
• BSc degree in Marketing or relevant field.

If you wish to use the content provided to make a functional job description, than you normally also need to includes relevant job details of the physical requirements, as well as certain movements that workers may encounter while on the job. This Email Manager Job Description template is fully editable and printable and can be used in Google Docs, MS Word or Pages format. Get this downloadable file now and customize it according to your needs.